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The best digital marketing statistics sources in 2016?
- August 13, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
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Our recommendations on the top 10 free sources for Global, European, UK, US, Asia and Latin America digital marketing statistics Online marketers love statistics about digital marketing. They allow us to review customer adoption of the latest digital platforms, make business cases for investment in marketing and allow us […] Click here to go to
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Missed the data boat? 3 ways to recover your mobile strategy
- August 13, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
How to get your mobile strategy back on track Next-generation mobile strategies depend on having a solid data strategy. Consumers have little tolerance for generic content that doesn’t speak directly to their interests, so most Fortune 500 companies have shifted toward customized experiences. Good user experiences revolve around effective […] Click here to go to
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5 Essential content curation tools
- August 13, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
Use these tools to find and curate quality content Content marketing continues to grow in importance with brands investing more in both content generation and distribution. These tools help with a wide variety of tasks for content generation from ideas for headlines and blog articles to easy-to-use image and […] Click here to go to
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Conversion Rate Optimisation for Mobile
- August 9, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
Where to focus your efforts to improve mobile conversion performance by using the full range of mobile user research techniques and tools For the past few years in the digital industry every year has talked about as ‘the year of mobile’. Despite this, many digital marketeers are still focusing […] Click here to go to
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9 Global Internet Trends for 2016 – Key Insights from KPCB’s latest report
- August 9, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
Mobile, social video and messaging apps: The big trends for 2016 In May/June each year, analyst Mary Meeker, a partner at KPCB does a rather fantastic job of curating a vast range of pertinent internet marketing stats , and 2016 is no exception. Her 213 slide presentation is ‘packed […] Click here to go to
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Real-time web analytics- how to read a visitor’s emotions without a camera
- August 9, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
Read your customer’s digital body language to discover what they really want This year has seen big companies make emotional measurement a regular part of their product planning. Marketers around the world can no longer afford to ignore this simmering trend. It’s time to sit up and take notice […] Click here to go to
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5 tactical changes your content strategy needs to stay relevant
- August 9, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
How to keep your content strategy cutting edge We’re entering a new era of content marketing, and if you’re like the majority of content marketers out there, you probably haven’t adapted. Competition is fierce, and if you want to remain relevant and visible for your target audience, you have […] Click here to go to
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Driving new revenue sources through a digital ag revolution
- August 9, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
Ever since the acquisition of the first “Ag Unicorn” ( Climate Corp. by Monsanto ), a flood of new digital agriculture startups has been trying to turn investor interest into market traction. Adding to the surge in market interest, Bayer’s recent $62 billion bid to buy Monsanto to create […] Click here to go to
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A review of the costs and benefits of more investment in CRO / analytics
- August 5, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
According to the Customer Journeys research we conducted with the eCommerceExpo conference, surprisingly few business are actively involved in CRO – 33% of companies have limited or zero conversion rate optimisation (CRO) activity. Instead, it seems that many people / business are opting for reinvention every few years and […] Click here to go to
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OmniVirt brings 360-degree advertising to big publishers
- August 4, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
is promising to help publishers and advertisers tap into the potential of virtual reality. OmniVirt It’s not the only startup working on VR/360-degree ads (competitors include Immersive Media and VirtualSky ), but co-founder and COO Michael Rucker said OmniVirt stands out by offering a 360-degree ad experience in the […] Click here to go to