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Using email addresses for re-targeting
- June 16, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
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You can do a lot more with your email address list than just email them Depending on the size of the business you work for, you might have an email list of hundreds, thousands or millions. You already know your email list is valuable because email marketing is one […] Click here to go to
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Correcting the 5 most common SEO Copywriting myths
- June 16, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
Applying common sense when optimising your content for SEO and readers Myths of good and bad practices in online marketing tend to be shared and reshared and can become self-perpetuating, so it can be confusing for newcomers to online marketing to understand what will work and what wont. Given […] Click here to go to
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Apple to introduce search ads on App Store along with changes to app review, discovery and splits
- June 15, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
Just ahead of its annual WWDC conference, Apple has announced a series of changes to its App Store, aimed at improving the experience for both developers and consumers alike. According to Senior Vice President of Worldwide Marketing, Phil Schiller, who took over the App Store in December , the […] Click here to go to
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Olly has built a breakout brand in a crowded space: Here’s how
- June 15, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
Vitamins and venture capital might not seem like the most natural fit, but a number of related companies has attracted capital from tech investors in recent years, including SmartyPants, which makes a gummy vitamin , and Elysium Health, a supplements company that counts a former venture capitalist as a […] Click here to go to
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The battle for the post-digital world
- June 15, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
Marketing in a post–digital world was a major theme of the 2016 Forrester Research Marketing Forum held in New York recently. At the event , analyst Carl Doty defined the post–digital world as one in which digital is embedded in our daily lives . In that context, he described […] Click here to go to
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9 Global Internet Trends for 2016 – Key Insights from KPCB’s latest report
- June 14, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
Mobile, social video and messaging apps: The big trends for 2016 In May/June each year, analyst Mary Meeker, a partner at KPCB does a rather fantastic job of curating a vast range of pertinent internet marketing stats , and 2016 is no exception. Her 213 slide presentation is ‘packed […] Click here to go to
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Marketing a start-up company on a minimal budget
- June 14, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
Use these 5 steps to successfully market your start-up at low-cost or no cost Your start-up opportunity… So, you’ve had a fantastic idea for a new product, piece of software or solution to a business or personal challenge that everyone has, but no one has fully solved. The idea […] Click here to go to
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How marketing budgets are shifting in 2016 [#ChartoftheDay]
- June 13, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
![How marketing budgets are shifting in 2016 [#ChartoftheDay]](http://www.digitaldevilsadvocate.com/wp-content/uploads/2016/06/marketing-budgets-2016-graph-1085x550.png)
Digital budgets increase in 2016 Good news for digital marketers where they can make the business case for more investment in digital media and technology ! Over half of digital marketing departments will see growing budgets this year. Some 55% of organisations will be either increasing both their digital […] Click here to go to
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The 10 things in advertising you need to know today
- June 13, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
Mark Zuckerberg Axel Springer interview Good morning. Here’s everything you need to know in the world of advertising today. 1. Mark Zuckerberg was so scared of Google Plus he declared a company-wide “lockdown.” At the time of Google Plus’ launch, the Facebook boss encouraged employees to work crazy hours […] Click here to go to
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Artificial intelligence is changing SEO faster than you think
- June 11, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
How to join the network By now everyone has heard of Google’s RankBrain , the new artificial intelligence machine learning algorithm that is supposed to be the latest and greatest from Mountain View, Calif. What many of you might not realize, however, is just how fast the SEO industry […] Click here to go to