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Missed the data boat? 3 ways to recover your mobile strategy
- August 13, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
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How to get your mobile strategy back on track Next-generation mobile strategies depend on having a solid data strategy. Consumers have little tolerance for generic content that doesn’t speak directly to their interests, so most Fortune 500 companies have shifted toward customized experiences. Good user experiences revolve around effective […] Click here to go to
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How do social signals impact your search ranking?
- August 13, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
There is a link but not in the way some marketers like to think. One question that refuses to go away in search marketing is how social signals impact organic ranking. Google tells us there’s not much going on here but a large section of marketers seem to think […] Click here to go to
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Researchers create temporary tattoos you can use to control your devices
- August 13, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
Image: MIT Media lab In the future, your tattoos could be much more than just ink designs. Scientists have created a new kind of high-tech temporary tattoo that can act as a controller for smartphone apps and other devices. Called DuoSkin, the tattoos were created as a joint effort […] Click here to go to
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Are users abandoning Twitter? [#Chart of the day]
- August 9, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
![Are users abandoning Twitter? [#Chart of the day]](http://www.digitaldevilsadvocate.com/wp-content/uploads/2016/08/chartoftheday_5358_twitters_user_growth_in_perspective_n-550x392.jpeg)
In its latest update to investors Twitter reported poor user growth now with a total of 313 million monthly active users, the social network added only 3 million users in the past three months and added a total of 11 million new users since the first quarter of 2015. […] Click here to go to
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9 Global Internet Trends for 2016 – Key Insights from KPCB’s latest report
- August 9, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
Mobile, social video and messaging apps: The big trends for 2016 In May/June each year, analyst Mary Meeker, a partner at KPCB does a rather fantastic job of curating a vast range of pertinent internet marketing stats , and 2016 is no exception. Her 213 slide presentation is ‘packed […] Click here to go to
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Real-time web analytics- how to read a visitor’s emotions without a camera
- August 9, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
Read your customer’s digital body language to discover what they really want This year has seen big companies make emotional measurement a regular part of their product planning. Marketers around the world can no longer afford to ignore this simmering trend. It’s time to sit up and take notice […] Click here to go to
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Driving new revenue sources through a digital ag revolution
- August 9, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
Ever since the acquisition of the first “Ag Unicorn” ( Climate Corp. by Monsanto ), a flood of new digital agriculture startups has been trying to turn investor interest into market traction. Adding to the surge in market interest, Bayer’s recent $62 billion bid to buy Monsanto to create […] Click here to go to
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Machine learning and “molecular Tinder” may change the game for OLED screens
- August 9, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
To say there are a lot of molecules out there is kind of an understatement. So searching for one or two in particular is like looking for a needle in a galaxy-spanning haystack. Fortunately, the science of machine learning and the irrepressible need for humans to swipe left and […] Click here to go to
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How Google Analytics ruined marketing
- August 9, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
How to join the network Marketers in the high-tech world who use phrases such as “social media marketing,” “Facebook marketing” and “content marketing” do not understand the basic difference between marketing strategies, marketing channels and marketing content. And Google Analytics is to blame. In the just over 10 years […] Click here to go to
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A briefing on the new UK Digital Economy Bill
- August 5, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
With GDPR on hold because of Brexit, new UK legislation is set to come into force With the UK’s Brexit vote, the adoption and implementation of the proposed European General Data Protection Regulation (GDPR) is now seeming less likely. In this briefing, I will cover the latest announcements and […] Click here to go to