• Behavioural economics and digital marketing

    • June 2, 2016
    • Posted by: Digital Devil's Advocate
    • Category: Digital Devils Locker
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    Behavioural economics and digital marketing

    Consider the following puzzle: A bat and ball cost £1.10. The bat costs one pound more than the ball. How much does the ball cost? […] Click here to go to original article at www.smartinsights.com

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  • As it expands in Africa, Uber adapts to local markets and adopts cash payments

    • June 2, 2016
    • Posted by: Digital Devil's Advocate
    • Category: Digital Devils Locker
    No Comments
    As it expands in Africa, Uber adapts to local markets and adopts cash payments

    While Uber continues its push into Africa the company is making allowances to local markets and testing unique service models users wouldn’t see in other parts of the globe. Anyone can now use the mobile app to hail a car in 12 cities across South Africa, Nigeria, Kenya, Morocco and Egypt…. And in all of

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