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Medium naps Embedly to add to its list of publisher tools
- August 4, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
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Medium announced today that it has acquired Embed.ly to support publishers with backend APIs for embedding content. Embed.ly supports writers by providing analytics on content and customized recommendations and promotions. Their APIs are currently used by an all-star list of publishers including The New York Times, NPR, and The […] Click here to go to
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3 SEO and Branding Mistakes your small business might be making
- August 4, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
In your mission to compete with the big guns, are you underutilizing these small business branding hacks? When you’re trying to boost your online visibility, it’s hard to know what tools to use, what methods you should be targeting and how to effectively measure results, especially when you’re already […] Click here to go to
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Global social media research summary 2016
- August 4, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
Our compilation of the latest social media statistics of consumer adoption and usage Social networks are now so well established, that there are now a core ‘top 5’ social networks which are most popular which doesn’t change from year-to-year. But, as we’ll see in this post, the most popular […] Click here to go to
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US Retail Marketers report better ROI from digital than offline [#ChartoftheDay]
- August 4, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
![US Retail Marketers report better ROI from digital than offline [#ChartoftheDay]](http://www.digitaldevilsadvocate.com/wp-content/uploads/2016/08/Marketing-ROI-from-digital-vs-offline.png)
Digital trumps offline when it comes to return on investment A survey of 200 US retail marketing executives with the power to make budget allocation decisions shows their views of whether digital or offline channels give greater ROI. Over three quarters reported that digital channels gave them better ROI […] Click here to go to
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7 CRO tactics for your ecommerce store
- August 4, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
Ingredients to increase your Ecommerce conversions Let’s take a moment and think about your favourite shoe brand – Is it really a brand or is it an Ecommerce store just like any other? How did it became your favourite? Well, the answer is straightforward. Of the online brands that […] Click here to go to
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Rethinking the customer relationship in medtech
- August 4, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
How to join the network In light of Dollar Shave Club’s recent sale, I started thinking about other industries that haven’t yet rethought the customer relationship by leveraging the cloud. A significant majority of FDA-approved medical devices — and their associated business models — should be rethought around the […] Click here to go to
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The impending online shopping split: buy boutique or buy Amazon
- August 4, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
It’s been a rough couple of months for Amazon competitors. First Canada’s Shop.ca declares bankruptcy and essentially has a fire sale, then Jet.com, which accumulated big funding and big hype pre-launch, is apparently in talks with Wal-Mart re: an acquisition . A Wal-Mart exit isn’t the upstart victory against […] Click here to go to
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SEO Techniques That Startups Should Ignore or Fire the one Practicing them
- August 4, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
Newbees in SEO (Search Engine Optimization) commit errors either in light of the fact that they don’t know about a few factors or because they don’t comprehend them accurately. SEO is a quick changing industry and what worked a couple of months back may not work today so you […] Click here to go to
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Japan’s big announcement is a ‘very important turning point’
- August 4, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
Japan soccer fan Japan’s Cabinet officially approved an economic stimulus package worth over ¥28 trillion ($275 billion) on Tuesday. This is the latest move by Prime Minister Shinzo Abe to kick start Japan’s economy. The yen surged by as much as 1.6% to 100.72 per dollar in the aftermath […] Click here to go to
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How many connected devices do consumers use today? #ChartOfTheDay
- August 4, 2016
- Posted by: Digital Devil's Advocate
- Category: Digital Devils Locker
The average number of connected devices per consumer is 3.64 When we think of communicating with consumers through digital devices we know that mobile devices have become far more important in recent years with many businesses seeing more than 50% of consumers website sessions on mobile devices. This growth […] Click here to go to